Trade show staff for LogiMAT planned right
Which roles your booth at the world's largest intralogistics trade show really needs, how many people make sense, and how the workflow across 3 show days works.
Common questions when preparing for LogiMAT
Before planning staff for LogiMAT, structural questions usually arise:
- Who receives trade visitors from industry, retail, and logistics?
- How are technical initial conversations about intralogistics solutions separated from specialist sales?
- How many conversations happen simultaneously with 66,000 visitors?
- Who manages accreditation and lead capture?
The quality of a trade show presence at LogiMAT depends on how conversations are structured and routed to the right contacts.
LogiMAT at a glance
- Dates 2026: March 24-26, 2026
- Venue: Messe Stuttgart
- Visitors: approx. 66,000 trade visitors
- Exhibitors: approx. 1,500 from 40+ countries
- Industry: Intralogistics, Material Flow, IT Systems
Why LogiMAT is crucial for your business
LogiMAT is the world's largest annual trade show for intralogistics solutions and process management. With high-caliber trade visitors from industry, retail, and logistics, it offers the ideal platform for B2B contacts and product presentations. A professional trade show presence with trained staff makes the decisive difference here.
Successful projects at LogiMAT
Excerpts from our previous deployments — we are one of the leading staffing providers for LogiMAT.
Leading intralogistics corporation
- Client support, service, accreditation, lead capture
- Coordination of booth areas
- Professional on-site team management
Market leader in industrial trucks
- Classic client support and booth maintenance
- Accreditation and service tasks
- Recurring long-term client
How conversations at LogiMAT actually develop
At LogiMAT, a booth does not work through a single role, but through a sequence of professional conversations about material flow, warehouse technology, and IT systems.
First, a trade visitor is actively approached, then technically qualified, and only then handed over to the appropriate sales representative or engineer. Without this separation, your specialists conduct initial conversations with every visitor — and are unavailable for the relevant contacts.
That is why staffing is not planned by headcount, but by conversation types: Approach → Qualification → Consultation.
Only from this structure does the right team size for 3 intensive show days emerge.
The next step in planning
Determine required conversation capacity
Determine team sizeAssess the resulting budget framework
Derive budgetTypical positions at LogiMAT
These roles we regularly staff for exhibitors at the intralogistics trade show.
Hosts & Hostesses
Reception, client support, accreditation, booth presence, and guest registration for international trade audiences.
Very high demandChief Hostess / Team Lead
Team management, contact person for client and staff, quality assurance.
Service Staff
Beverage service, catering support, booth maintenance, and orderliness.
Lead Capture
Data entry on laptops, visitor registration, and CRM maintenance.
Your perfect trade show team in 3 steps
Structured, transparent, and predictable — from briefing to deployment.
Consultation & concept
We analyze your trade show presence, advise on team size and profiles, and develop a tailored staffing concept.
Staff proposals
You receive handpicked profiles with photos, experience, and language skills. You decide who represents your brand.
Training & deployment
Intensive brand training, detailed briefing, and punctual deployment. Optionally with backup staff for maximum reliability.
Why decision-makers recommend höchstmass
One contact person
A dedicated contact for all questions — before, during, and after the event. No hotline, no waiting queues.
Backup staff
Qualified replacements on standby — for 99% reliability at your trade show appearance.
12+ languages
Multilingual staff for international trade shows. Native speakers in all common business languages.
Stuttgart expertise
Experience at LogiMAT, CMT, AMB, didacta, and all major trade shows in the region.
B2B-trained
Staff for lead generation, product explanation, and professional conversations — not just sampling or promotion.
Legally compliant
Temporary staffing with all permits. Contracts, insurance, and billing are handled by us.
Discuss your concept & quote for LogiMAT
Describe your trade show presence at LogiMAT — we will get back to you with a tailored staffing concept.
- Free & non-binding consultation
- Tailored staffing concept
- Handpicked staff proposals
- Quote within 24-48h
What our partners say
"What convinced us: the structured planning. Dedicated contact person, transparent communication, and a team that can explain our intralogistics solutions. No comparison to previous agencies."
"At LogiMAT we need staff that can classify logistics conversations. höchstmass delivered exactly that — multilingual and with genuine understanding of supply chain topics."
"The tailored concept made the difference. After one day of training, the team lead was able to present our logistics systems convincingly. True brand ambassadors."
Your Questions – Our Answers
Answers to the most important questions about trade show staff for LogiMAT.
Let us structure your presence at LogiMAT
Tailored concept, experienced team, and a dedicated contact person. Free and non-binding.