Esperienza Ferrari: 360 VIP Guests. 15 Event Days. Pure Perfection.
The subtle scent of gasoline, roaring V8 engines, and brilliant sunshine – when 360 Ferrari customers experience their dream cars at Bilster Berg, every detail must be perfect. höchstmass delivered the guest management that completed this premium event.
VIP Test Drive for 360 Ferrari Customers – Every Detail Must Be Right
When Ferrari Central Europe invites its most distinguished customers to an exclusive driving experience, nothing can be left to chance. From the first contact to the last lap on the track – every moment must reflect the DNA of the brand.
The complexity of this event lay not only in the number of guests, but in the precision: Every dealer needed the right appointment, every vehicle had to be ready at the right time, and every guest expected a personal approach – from arrival to farewell.
- 360 VIP guests over 15 event days – maximum coordination effort
- Complex logistics: Dealer appointments, vehicle availability, track slots
- Personal greeting by name – no anonymous mass processing
- Ferrari clientele: Highest standards for service and professionalism
Guest Management with Ferrari DNA
We didn't just manage an event – we curated an experience. From planning to execution: Every process was tailored to the expectations of Ferrari's clientele.
Forward-Thinking Planning
Months of preparation: Schedule coordination with the entire dealer network, alignment of vehicle logistics, and individual guest communication – every participant received their personal itinerary.
Personal Care
Greeting by name upon arrival, individual introduction to the program by our trained hostesses – every guest felt treated as a VIP, because they were.
Seamless Coordination
Close collaboration with Ferrari Central Europe and the School of Racing instructors. Flexible partners and experienced processes ensured that the elaborate logistics worked precisely on time.
Einblicke in das Projekt
4 Bilder aus dem Projekt Esperienza Ferrari: Exclusive Guest Management at Bilster Berg
Numbers That Speak for Themselves
In the end, what matters is what reaches the guests – and what stays with the client.
360
VIP Guests Personally Attended
15 Days
Smooth Event Execution
11,000+ HP
Ferrari Power on the Track
100%
Guests Bid Farewell with a Smile
What Made the Difference
Personal Approach as a Core Principle
Every guest was greeted by name and personally introduced to the daily schedule. No anonymous mass processing – genuine VIP care from the very first moment.
Logistics Excellence Behind the Scenes
The elaborate coordination of dealers, vehicles, and guests ran precisely on schedule thanks to experienced planning and flexible partners – invisible to the guest, but noticeable in the result.
Seamless Collaboration with Experts
The harmonious coordination between our event team and the School of Racing instructors created a cohesive overall experience – professionally managed at every phase.
The Smile at the End
The ultimate success indicator: Guests who were bid farewell the following day with a smile on their faces by our team. Experiences that remain in memory.
Why Ferrari Counts on höchstmass
Premium brands demand premium service. That's what makes us the partner for automotive events.
Automotive Expertise
Our team knows the demands of the automotive industry – from IAA to exclusive test drive events. We understand what premium brands expect from their staff.
Hand-Picked Staff
Not everyone can succeed with Ferrari customers. We select carefully: Professionalism, appearance, language skills – only those who convince are deployed.
Flexible Models
Temporary staffing or service contract? We offer both options and find the solution that fits your event and compliance requirements.
Comprehensive Management
From pre-planning through execution to follow-up: We take over the complete guest management – you focus on your core business.
Compliance Guaranteed
Staffing license, GDPR, insurance – everything documented and verified. With us, not only the results are right, but also the legal foundations.
Direct Contact Person
Your project manager knows every name, every process. Direct communication, no waiting queues – available around the clock during the event.
Your Next Event Deserves the Same Level.
What we delivered for Ferrari at Bilster Berg, we deliver for you too. Whether test drive event, roadshow, or exclusive customer event – talk to us.